Project details creation

Fragrant Rexona Girl press kit
Project:
Press kit
Customer:
Unilever
Product:
Rexona Girl

Fragrant Rexona Girl press kit

Thanks to a clever idea by indigo pearl and a press CD with a scented coating, journalists could already enjoy the fresh smell of Rexona Girl upon opening the Rexona Girl press kit. This caused an “Aha” effect among the journalists, who of course discussed and wrote about this experience.

Click on our creation references for more information:

360° testimonial campaign with Dana Schweiger
Competition accompanies the launch of the Stranglehold video microsite
360° testimonial campaign with Dana Schweiger
Fragrant Rexona Girl press kit
Development of a ski jumping board game
Successful, global online engagement campaign with the integration of social media channels
Design of a meaningful image brochure
Marketing campaign for the first Handball Manager game, with the German national coach, Heiner Brand
Competition accompanies the launch of the Stranglehold video microsite

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